Brand Identity
Futuro Café is a Galicia-based specialty coffee distributor committed to quality and sustainability. The company sources beans from agro-ecological farms and roasts them in small batches to preserve freshness and flavour. It manages the entire journey from origin to cup. Futuro Café serves offices and major firms such as Inditex, Mercedes-Benz and Abanca, delivering tailored coffee solutions. The company emphasizes fair-trade sourcing, environmental responsibility and exceptional coffee experiences.
Company
Futuro Café
Objective
When the owners of Futuro Café approached me, the company already had a solid client base, clear values and a strong vision. I was tasked with creating a coherent visual identity that reflected their commitment to sustainability, artisan coffee culture and responsible sourcing, while appealing to their target audience and communicating quality and authenticity.
I developed a complete visual system including logo design, custom typography, promotional materials, illustrations for web and packaging, and a comprehensive brand guide.
